We made it! Another year is in the books, and wow, what a year it was. A huge thanks to all of you for being many of the highlights of our year. We wouldn’t be where we are today without all our amazing clients, friends and family.

As we look to wrap up 2022, we want to take the time to reflect on this past year. We’re going to borrow a page out of Spotify’s book, and give you our digital marketing version of Spotify’s “2022 Wrapped” (and if you really want, we will give you our own Spotify Wrapped! Hint: Lots of Taylor Swift).

TIPS & TRENDS: AI Expansion

AI technology has been progressing rapidly these past few years, but really jumped leaps and bounds in 2022. From AI chatbots you now find on most ecommerce websites to the latest buzz, ChatGPT, that can craft human-like prose, find bugs in code, and even create music.

DID YOU KNOW: The Year in Search.

#1 Google Search was Wordle! If you don’t know what that is, Google it ;)

#2 Google Search was India vs. England. Whether you call it Soccer or Football, there’s no denying the World Cup draws a massive international interest.

To check out more of the top searches from news to cooking to movies, CLICK HERE.

ON THE BLOG: 2022 Review.

We talked about a lot on our blog this year from how to use empathy to connect with your audiences to best practices for creating landing pages that convert. We love to share our knowledge and hope you liked what you read. Missed anything? You can find all of our blogs on our website  HERE.

IN CASE YOU MISSED IT: 2022 Social Trends: Be Authentic

When it comes to social media, 2022 showed that consumers now more than ever are seeking authenticity. Behind us are the days of overly polished posts, which we can see reflected in the meteoric rise of TikTok and Instagram Reels. A survey by Sprout Social reported that 66% of consumers are, “paying the most attention to short-form content”. Read more of the 2022 trends from Sprout Social HERE.