Local businesses once relied on word-of-mouth, but online search is gradually overtaking it. Rather than ask their neighbors, Americans ask the internet instead. Almost half (46%) of Google searches are [...]
Google ranks and sorts websites based on criteria coded into its algorithm. Part of this algorithm involves rating pages according to over 200 factors, including keywords, backlinks, and user engagement. [...]
Everyone has a process and we’re pretty confident in the way we do things.
Research. Plan. Create. Measure. Analyze.
While today’s marketing climate is entirely different than just a few years ago, our foundation as lead generation experts is more than 40 years old. We’ve seen fads come and go, bubbles burst, and small startups become synonymous with search. Through it all, our focus has remained on our clients and their needs. Considering we’re still here, that’s proven to be a good strategy.
We’re a Proud Google Premier Partner
Only 4% of digital agencies “manage a substantial portfolio of Google advertising campaigns” and “deliver great results for their customers” to be designated as Google Premier Partners. While we always knew our fiscal discipline and customer focused approach was the right way to manage campaigns, it is nice to be recognized for that work by Google.
YPM DRIVEN RESULTS
Average Increase in Page Views with Website Redesign and Deployment.
Average YPM driven increase in organic traffic through various SEO efforts.
Increase in Click Through Rate performance, above industry benchmark for Social Media Campaigns.