Who doesn’t love making a splash? Remember yelling “cannonball!” and seeing how high you could send the water? With the right creative and search strategy, you can make that same impact online.

Nearly 50% of the time, when people search Google, they’re looking for a business nearby. And forget about word of mouth! Practically everyone goes online when they want to find a local business. When they click, they’re looking for something sharp and sophisticated. In most cases, how you present your business online determines whether customers choose to do business with you or not.

That’s why this month we’re looking at how to craft the perfect creative – one designed to draw people in and hook them with a clever and colorful design.

TIPS & TRENDS: Worth 1,000 Words? Try 60,000.

The poets were wrong. A picture’s not worth 1,000 words. It’s worth 60,000! Turns out your brain processes visual information 60,000 times faster than text. That’s why design is so important. Because nothing sells like a killer image or graphic.

ON THE BLOG: Local Search Strategy

Local businesses once relied on word-of-mouth, but online search is gradually overtaking it. Rather than ask their neighbors, Americans ask the internet instead. Almost half of Google searches are made by people looking for local stores and services. READ MORE. 

DID YOU KNOW? Dress to Impress.

If lawyers dressed like surfers, no one would take them seriously. The same is true for your website. According to NewsCred, 46% of people judge a company’s credibility based on the design of their website. Let our web dev team help you find the right look for your business.