Like a camper fleeing a monster, businesses who slow down their marketing efforts risk being overtaken. And no brand wants spooky results!

Publishing fresh content lets you stay on top of industry trends. It lets you incorporate relevant keywords into your website, in order to reach more customers. It generates interest from search engines and helps you rank better with critical inquiries. Most importantly, it keeps you ahead of the competition by expanding your digital footprint, leading, ultimately, to greater visibility, better traffic, and higher revenue. That’s not a trick, rather a treat for your brand!

TIPS & TRENDS: Once Upon A Time…

Brand stories grab us on a whole other level. And that’s not us talking. That’s science! Stories trigger reactions in the brain that help us retain information, create emotional bonds, and foster trust.

DID YOU KNOW: Killer Jargon.

Jargon kills communication. The more you use, the less people listen. No matter how cool your company is, you can’t attract customers if they don’t clearly understand what you say.

ON THE BLOG: How to Attract Customers Through Brand Exposure

Ever wonder why workplace romances are so common? Why kids who live next door become best friends? Why sequels and remakes are so popular? It’s because we’re drawn to the familiar….READ MORE.

IN CASE YOU MISSED IT: Bored to Death.

We get B2B advertising can be tough and quite frankly, boring. Studies show that most people find B2B content creatively uncompelling. That’s why we wanted to share this webinar from Sprout Social, where they share ways to use personality and emotion to make your LinkedIn ads more compelling. WATCH HERE.