We Know Local!
Local Search Optimization
As search engines continue to focus on delivering geo targeted results to users, local search results have gained priority positioning on search engine results pages. Not only are search results driven with geographic keywords as part of the search string but Google has begun further delivering local search results which are IP targeted, identifying a user’s location and providing local results.
With decades of expertise in the local search arena, YPM assists its clients to leverage local traffic to their websites, telephones and doorways.
YPM’s Online Listing Solution is a service which distributes pertinent information about a local business for inclusion within the local search results of major search engines (Google, Yahoo, Bing) as well as directories (such as WhitePages.com, YellowPages.com, USDirectory.com).
While the use of this data is at the discretion of the search engine / directory and positioning is not guaranteed, such as other search engine (SEO) strategies, it provides for a proactive initiative which works to influence the data which is used to display about a local business.